Unleasing the Power of Social Media Inside Your Organization

Chances are your employees are using social media in their personal lives. From Facebook to LinkedIn, Foursquare, Twitter and beyond, people regularly use social channels to engage with each other and educate themselves about products, services, issues and special interests. Smart companies recognize that social channels are the "new normal" and use them as an accelerant for change and engagement. During this Webinar, Kathy Baughman, a principal of the social marketing consulting firm, CornBlu, will discuss five key ways that companies are using social media with internal stakeholders.

In addition to a high level review of the most popular and frequently used social tools, Kathy will discuss specific real world cases where social channels made a real difference. Cases will cover such topics as using social tools for mentoring programs, employees as brand ambassadors, and accelerating the innovation cycle.

During this webinar you will learn:
* The best internal uses for specific social media tools
* Ten things you need to consider when planning a social program
* Five companies that are doing it well
* How to measure impact and effectiveness